A Loopwheel is a wheel with integral suspension, designed to reduce vibration, increase performance and provide greater comfort.
Loopwheels give you a smoother ride. They are more comfortable than standard wheels: the carbon springs absorb tiring vibration, as well as bumps and shocks. They’re designed for everyday use and are strong and durable. They don’t run as true as a spoked wheel, and you’ll notice more sideways movement, especially in the Loopwheels Classic, but they’re a lot more comfortable.
Loopwheels are not just a wheel, they’re a suspension system.